Baozun is the leading brand e-commerce solutions provider in China, with a market share of approximately 22% as measured by transaction value in 2015, according to the iResearch Report. Baozun?s integrated brand e-commerce capabilities encompass all aspects of the e-commerce value chain covering IT solutions, store operations, digital marketing, customer services, warehousing and fulfillment. Baozun helps brand partners execute their e-commerce strategies in China by selling their goods directly to customers online or by providing services to assist with their e-commerce operations.
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